AFRIQUE :: Africa,Celebrating 10 Years of X Maleya: A Look Back Over the group’s Career
© Contribution Of : By Priscille Meva'a, Chicago | 14 Apr 2016 09:06:40 | 11338In honor of their decade long career.On March, 2006, a little known group X Maleya released their debut album “Exil”. The album spawned fun pop hits and put the young group on the map. But who knewthat this group would become a mega force in the African music industry? Now, X Maleya is known internationally for their iconic style, artistry, and numerous accolades that officially span a 10-year career.
In the 10 years since the X Maleya burst onto the music-industry scene as the phenomenon, the group has had enormous success. With a lengthy list of major achievements including record-breaking album sales, successful collaborations with major brands and socially involved activities, it’s hard to believe they were just young people with a dream.
Throughout their decade long career, X Maleya has gone from artists on the rise to megaforce across continent. In addition to selling millions of records, winning national and international Awards.More interestingly, these young men did not loose their friendship and still have the values that connect them and inspire their music: love, friendship, peace, humility, and trust in the Lord. The letter X was chosen as a symbol of the unknown, which is life. Maleya simply means “Advice” in Douala dialect.
The group has become recognized for their unique Afro and contemporary music. They have been able to mix and match musical elements and cultural experience. The group has managed to make music that is relevant to worldwide audiences while espousing the ancestral roots of their identity and cultural experience. Through their music the X-Maleya group proposes to their audience a mix and match of Bantu sonorities which reflect their various origins and every style of music most people would enjoy: soul, reggae, jazz, spirituals, blues, and electro. This mix is rooted in multiple strands of the African Diaspora.
Their music traverses through space and time. Addressing day to day issues, X Maleya pelted some of its well-known songs, including ‘Yelele, Tchokolo, Son Me, Doumba’. X Maleya’s music is a blend of modern African rhythms, ambient moods, rhythm, blues, Rn B and Afro-jazz. It contains the rare sounds and rhythms of Cameroonian's traditional music meeting modern world influences. They sing in French, English, Duala, Bassa.
The national trio has established itself as one of the true positive leaders and motivational musicians. With enough compassion, love and practical knowledge, they understand that the music they play can transform lives and better the global community. Their incredible upbeat attitude and positive energy combine to make them the Best African group. As African musical ambassador, they understand the power they possess and responsibility entrusted to them. The group continues to inspire younger generations with music that transcends cultural and linguistic barriers to establish a communion of people from all horizons. They use their music as a tool to engage countries to work in concert towards intercultural understanding and peace.
X Maleya music traversed through space and time. Addressing day to day issues, X Maleya pelted some of his well-known songs, including ‘Yelele, Tchokolo, Son Me, Doumba’. X
Maleya’s music is a blend of modern African rhythms, ambient moods, rhythm, blues, Rn B and Afro-jazz. It contains the rare sounds and rhythms of Cameroonian's traditional music meeting modern world influences. They sing in French, English, Duala, Bassa, Bulu.
After Germany, the trio will participate in a series of concerts and evening with the “X-Maleya” events in Washington DC, New York City, Chicago, Atlanta, Houston, during the period from August 2016 to September 2016.
As their US tour promoter, J& R Music and Arts Production is excited and honored to host the X-Maleya as they are applying our proven expertise in African music promotion and marketing and public relations linking musicians with audiences around the world.
J&R Music and Arts Production is an international recognized musical marketing and promotion and public relations organization that specializes in producing international music events and programs that enhance understanding of our diverse and multicultural world through the transformative art of music. Their primary focus is to connect musicians with events and programs that engage and uplift community at the local, national, regional and global levels.
For X Maleya, this is not just any other celebration. It is a celebration of Cameroonian music and arts and our nation’s treasured cultural heritage. It is a celebration of talents, hard work and discipline.In addition to their musical career, X Maleya has been recognized for a number of noteworthy philanthropic initiatives. They are Unicef Goodwill ambassador since February 2015. They are also strong advocate of young girls and HIV/AIDS prevention.
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